On Roblox, I kind of just wear what’s available, and that’s kind of cute, that I personally wouldn’t wear in real life because I want to try something else out.
Also, in Roblox, the weather doesn’t matter, and in real life, you have to wear something that fits the weather. Mia: In Roblox, it doesn’t really matter, because no one’s going to get you in trouble for wearing something like this. Kids aren’t using Roblox to mirror their appearances and personalities in the physical world - they’re using it to experiment with new looks and identitiesĭigiday: Would you wear this outfit in real life? Here are some of the key takeaways from Digiday’s conversation with Mia and fellow Roblox enthusiasts, named Andrew and Jillian, in the Swag Squad. And you can chat with them in the game, and there’s a lot of games that you can play on it.” During the interview, she and her friends played three games in Roblox: Brookhaven RP (a role-playing life simulator), Super Golf and the cops-and-robbers game Flee the Facility. Mia is a Roblox power user every day after school, she uses the platform to play with other members of her 25-person Roblox group chat, called the Swag Squad.Īccording to Mia, Roblox is “an online app on your device, where you can join a game and play with all your friends.
To learn more about this key cohort of Roblox players, Digiday enlisted the help of Tara Weiss, a senior reporter at our sister publication WorkLife, who put us in touch with her 10-year-old daughter, Mia Bronstein.
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